The Edge 365

Have you decided to experience the benefits of a virtual event? If so, what type of virtual event have you been involved with, business...

When it comes to social media marketing, if you’re new to the game or not, one essential goal is to make sure you find ways to get other...

Case Study Benefits One of the most powerful marketing tools is case studies. They allow you to share with prospective customers stories...

Since social media came on the scene back in 1996, it has infiltrated half of the 7.7 billion people in the world. The average person in...

As a business owner or marketer, you might be thinking that email marketing isn't an effective marketing strategy these days. You would...

What if I could share with you the secret sauce on a proven way to be a success on Twitter? I am talking about growing your audience and...

How LinkedIn Sharing Works This article will show you how LinkedIn company employees and other users can help amplify LinkedIn page...

Think about this famous quote: "The definition of insanity is doing the same thing over and over and expecting different results." Then...

When it comes to marketing your business, spending a little time planning goes a long way to success. But the challenge always comes down...

Each year the period between Thanksgiving and Christmas gives us a unique opportunity to engage with our audience with unique holiday...

It has been several years now since the first YouTube video. That first video was titled Me at the zoo and was published on April 23,...

Thanksgiving is creeping up on us fast! That means it's time for us business owners to make sure that give thanks to our fantastic...

It's time to wake up channel partners as we are in the modern digital era. Working to help build your employer brands on social media...

There are so many misconceptions about the Millennial generation that circle the marketing sphere. While some of the stereotypes may hold...

As I set about writing a blog on this topic, I originally thought I would focus on the five most important facts about testimonials. Now,...

As with search engines like Google, social media platforms can be unpredictable as the platforms make algorithm changes from time to...

Depending on how old you are, you may or may not remember the long-running, fabulously popular television series Dragnet, acclaimed for...

If you are using email as part of your overall marketing (and we recommend that you should), there are 5 excellent, compelling, logical,...

For marketeers, case studies have been a marketing staple when it comes to one type of content; companies should have easily accessible...

When it comes to sales, the more knowledge you have about your future customers, the more success you will have. Learning more about the...